Advertising Tours and Activities on Auckland.NZ.com
Statistics tells us that the majority of visitors to Auckland.NZ.com are looking for activities and things to do in Auckland.
When you advertise on Auckland.NZ.com, we work with you to create advertising that sends local
and international visitors to your business. Your advertising will feature on www.auckland.nz.com; in the www.activities.nz.com directory under Auckland, and Tours and Activities categories; and on pages about Auckland on other NZ.com sites, including www.accommodation.nz.com/auckland and www.events.nz.com/auckland.
Auckland.NZ.com is part of the New Zealand on the Web group of websites, which aims to provide a comprehensive and current source of information to Kiwis and visitors from around the world.
NZ.com has a monthly audience of between 120,000 and 200,000 unique visitors, about half of whom are from outside of New Zealand.
A large percentage of these visitors are making buying decisions. Our national Tours and Activities directory (which your advertising will feature on) attracts an audience of between 6,000 and 11,000 unique visitors per month.
Your local website Auckland.NZ.com attracts an audience of between 6,000 and 9,000 unique visitors every month. Visitors come from Google searches where NZ.com ranks highly, and other NZ.com websites.
To find out more see our
About Auckland.NZ.com page.
Read more about:
Small Ads provide context and location-based advertising. Directory Ads allow visitors to search through
location and activities specific categories.
Small Ads and Directory Ads send traffic to a full page Listing on our site. Here visitors can find
out more about your business before clicking through directly to your website,
enquiry email address, or a booking system.
An example Small Ad can be seen to the right of this column and an example Directory Ad is shown below.
An Example Directory Ad:
Overnight Tour - Auckland
A tour to the Maori heartland, Rotorua thermal resort, explore the famous Waitomo Caves and visit Lake Taupo, New Zealand's largest lake. See the Huka Falls & the Wairakei geothermal power station. More...
You can choose from different types of Listing based on your advertising needs:
Basic, Enhanced and High Profile.
Basic Listings contain several paragraphs of high quality text and three photographs. Enhanced
and High Profile
- can have up to six photos
- can be listed in additional categories
- provide the facility to include an interactive location map
- can promote your EventFinda events
- can include TripAdvisor® reviews
NZ.com has high numbers of "Ad Impressions" available across New Zealand's larger locations and tourist areas.
Ad Impressions are the measure of exposure that NZ.com provides for your Listing. They are counted each time a page
containing your Small Ad or Directory Ad is shown on one of our websites.
For most parts of the country we can provide guaranteed levels of location targeted impressions.
In most locations, with Basic and Enhanced listings you get 1,000 guaranteed Ad Impressions per month. Additional exposure is available with High Profile Listings guaranteeing 2,000 Ad Impressions per month.
We start by setting up an initial listing for you, using information and images from your website. We then work with
you to make sure your Listing best represents your business before it goes live. We provide you with a password so
that you are then able to log in and update your Listing at any time.
If you do not have a website then you will get email enquiries from your listing, we work with you to create this
listing, and you will need to supply us with images and information about your business.
Each month our clients receive an update from NZ.com, included are your traffic figures for the
month, attached to our monthly newsletter. In the newsletter we aim to provide interesting and
relevant information about using the internet to market your business.
Up to the minute statistics are also available through our client logon system. Here you can log on
to edit your listings, create new listings, as well view your latest statistics.
- Total ad impressions - the number of times your ad has been displayed
- Number of listing views
- The Number of "click throughs" to your website
, email address or booking system
- The countries of the people visiting your listing
Here is an example statistics report.
Advertising runs for 12 months. Our clients have a choice between a single annual payment or 12 monthly payments.
|Annual Fee||$300 + GST||$420 + GST||$600 + GST|
|Monthly Payment||$25 + GST||$35 + GST||$50 + GST|
Small Business Rates
We offer small businesses rates of $240/year for a Basic listing and $300/year for an Enhanced
listing. We usually categorise a small business as tours or activities with less than 20 people per day.
Get in touch with us to find out if your business fits into this category.
Signing on with NZ.com is always an easy choice as the helpful newsletters, personalised service and quality traffic analysis
means we can see how our advertising spend is performing - a rare but wonderful thing!"
Marketing & Operations Manager
"A brief and well written newsletter of interesting tourism news comes with the monthly statistics that are clear and easy to
understand with Ad Impressions, Listing Views and Clicks, perfect! The customer service is excellent, happy to help above and beyond
and very quick to resolve any temporary listings issues. I would throughly recommend working with the team at NZ.com."
Hooters Vintage & Classic Vehicle Hire
"We have a listing for our company on your website. However, we are in the process of selling our boat,
and consequently will be shutting down our charter business in the upcoming few months.
We have very much felt that the relatively small amount that you charge has been by far the
most cost effective advertising dollars we have spent, and will be happy to recommend you to any other tourism operators we know in the area."
Les Tubman/Leslie Herring
LTLH Charters, Limited, trading as Anzak Charters
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